As the power of social media and consumer influence expands, business owners have to be more vigilant than ever about their brand and reputation.
There is a real threat to Business now caused by this upsurge of ‘consumer power’.
Negative Online Reviews Can Seriously Affect your Business Reputation and Future Online and Offline Sales
Did you know that over 65% of the population use the Internet to research a product or service before making a purchase?
And that 70% of these online researchers are unlikely to buy from a company if they find one single negative review about your business?
Frightening statistics, but statistics you should be aware of.
Just look at what happened to Dell.
When an unhappy customer published his complaints about the poor product and service he got from Dell, this triggered a landslide of ‘me too’ complaints about the computer giant, resulting in a massive loss of sales for the company.
Get Your Reputation under control.
Unless you are prepared to set up the systems and devote the time to actively and continuously monitor your brand and your company name, you are leaving the door wide open for a reputation disaster.
There are several key steps to managing your reputation online.
1. Monitor and take action.
Steps should be taken to continuously monitor both positive and negative reviews of your brand or company.
Positive comments can be shared and promoted.
2. Address Negative Comments Promptly
Show you are dealing with the issue
3. Use SEO to feed positive information to the Internet
4. Ask for online reviews from your customers
5. Set up in-house systems to minimize negative reviews
Treat Your Online Reputation as an Asset.
When Clients Trust You, They Buy from You.
Need Professional Reputation Management?
Glass Frog offer a professionally- managed, Done for You service that employs specially designed systems to help you monitor your brand and keep your reputation the way you want it.
If you have some negative reviews that you need to repair, we can offer expert intervention to restore your reputation and ensure client continuity.
Don’t wait until clients pass you by and your revenues drop – call us for a no obligation consultation.
Remember our services come with 100% Results guarantee, so you risk nothing by engaging Glass Frog to help you with your reputation management.
Call us now on 0191 516 6262 email us on reputation@glass-frog.com and see how we can help you maintain your priceless reputation.