The movement for live broadcasting gained a new ally when Twitter took over Periscope, the phone-based broadcasting app.

Many Meerkatters (se previous blog post) have now jumped ship to Periscope opting for the huge marketing clout that assocaiation with Twitter brings to the fold and are firing off broadcasts at the drop of a hat.

Several ‘Stars’ have emerged, building huge followings online and, thankfully the system no longer suffers from VVS  – VVS? see here: 

and now offers a landscape format to work in.

This looks to have legs and we have already dabbled.